4) Gucci
There is an elegance and timelessness that is conveyed by anything Gucci. This premise holds true even when the item in question comes tattered and ripped. At least that’s the idea behind the Gucci Genius jeans, which were made from a pair of regular jeans that were specially treated and torn to make them look old and worn. Then the jeans were covered with African beading, feathers and buttons to give them a unique look. The finished product, which was unveiled on the Milan back in 1998, was priced at just a bit more than $3,100, earning it a mention in Guinness World Records. (Today this would be equal to just over $4,000.)
3) Escada
Do you like to be the center of attention? If so, then consider luxe designer Escada’s version of the custom jean, which lets the buyers select any details and styling their hearts desire. The finished item is priced accordingly. Some fans of this jean really exercise their creativity, adding a range of embellishments worthy of a princess or queen. The most expensive custom pair to date was decked in Swarovski crystals. The price for this indulgence was $10,000.
2) Levi Strauss & Co.
While most of the jeans on this list are new, the ones that hold the number two spot are a pair that is actually very, very old. These jeans are a pair of original Levi Strauss & Co. that date back to the 1880s and lots of history is captured within the weave of its vintage fabric. These jeans, which are an original example of the Levi 501 style, sold at auction on EBay in 2005 for a shocking $60,000. This translates today to more than $65,000. The winner was a Japanese collector who asked to remain anonymous.
While this is a record-breaking Levi sale, there are two others that are worth mentioning here. The first was a pair of Levi’s also from the late 1800s that were bought by Levi Strauss & Co. in 2001 for about $46,000 (today this equals more than $55,000). In addition, a recent EBay auction for a pair of Levis more than century old that were found in a California goldmine sold for more than $36,000.
1) Secret Circus
And the winner for the most expensive jeans is . . . an unusual pair that is designed by a new company called Secret Circus. The creators are banking on the idea that diamonds are a girl’s best friend, no matter whether you wear them around your neck or on your back pocket instead. That’s why they included a design made from a large collection of high-quality (and substantially-sized) diamonds on their pants. Rumor has it that the first pair was sold for a shocking $1.3 million.



